{"id":38393,"date":"2025-08-06T11:29:10","date_gmt":"2025-08-06T09:29:10","guid":{"rendered":"https:\/\/www.onecitizendaily.com\/?p=38393"},"modified":"2025-08-06T11:29:10","modified_gmt":"2025-08-06T09:29:10","slug":"health-officials-warn-traders-for-excessive-advertisement-of-breastmilk-substitute","status":"publish","type":"post","link":"https:\/\/www.onecitizendaily.com\/index.php\/2025\/08\/06\/health-officials-warn-traders-for-excessive-advertisement-of-breastmilk-substitute\/","title":{"rendered":"Health officials warn traders for excessive advertisement of breastmilk substitute"},"content":{"rendered":"
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Breast milk substitutes (photo: Courtesy)<\/figcaption><\/figure>\n

By Lodu William Odiya<\/em><\/strong><\/p>\n

Officials from National Ministry of Health has yesterday warned the business community and the traders not to advertise breast milk substitute in order to promote breastfeeding practices among women in the country.<\/p>\n

Speaking to the media yesterday, the Senior Nutrition Inspector at the Ministry of health, Rita Juan Demetry said the Ministry and its partners were developing codes for marketing breastmilk substitute.<\/p>\n

\u201cTo those selling this breast milk substitute, the ministry of health is saying do not advertise. We just need to give our children breast milk from zero to six months\u201d she stated.<\/p>\n

\u201cIf you have that breast milk substitute because still, we don\u2019t have that code, you sell it but do not advertise. The ministry of health is saying don\u2019t advertise the breastmilk substitute in the country as we are still in the process of developing the code\u201d she added.<\/p>\n

In her part, Khamisa Ayoub Miluwa who is the Director General for Nutrition also discouraged people from using promotional languages about breast milk substitutes to the breastfeeding mothers.<\/p>\n

\u201cDon\u2019t talk about the importances of breast milk substitutes to any mothers. And then the posters for the breast milk substitutes are forbidden\u201d she said.<\/p>\n

She said that the warning was effective since 2022, which forbid traders from advertising the breastmilk substitute in the country.<\/p>\n

\u201cWe cannot say sell it; this is really very wrong. We know some conditions also needs this thing but, from the ministry of health and the partners, the only problem that can prevent the child from breastfeeding is when the mother is suffering from Ebola\u201d she highlighted.<\/p>\n

The World health organization (WHO) and United Nations International Children\u2019s Emergency Fund (UNICEF) emphasized maintaining breastfeeding and promoting breastfeeding wherever it was declining.<\/p>\n

It was recommended for all mothers to continue breastfeeding for up to six months and continue breastfeeding and introduce some solid food items later. It also encourages breastfeeding until the mother and the baby desire it.<\/p>\n

Breast milk substitutes could serve the nutritional needs of infants when\u00a0breast milk\u00a0is unavailable.<\/p>\n

However, breastfeeding mothers either decrease the number of breast milk feedings or cease breastfeeding when other kinds of milk were introduced into the infant’s diet.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

By Lodu William Odiya Officials from National Ministry of Health has yesterday warned the business community and the traders not to advertise breast milk substitute in order to promote breastfeeding practices among women in the country. Speaking to the media yesterday, the Senior Nutrition Inspector at the Ministry of health,[Read More…]<\/a><\/p>\n","protected":false},"author":6,"featured_media":38396,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[80,79],"tags":[],"class_list":["post-38393","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-national","category-news"],"jetpack_featured_media_url":"https:\/\/www.onecitizendaily.com\/wp-content\/uploads\/2025\/08\/health-2-2.jpg","_links":{"self":[{"href":"https:\/\/www.onecitizendaily.com\/index.php\/wp-json\/wp\/v2\/posts\/38393","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.onecitizendaily.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.onecitizendaily.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.onecitizendaily.com\/index.php\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.onecitizendaily.com\/index.php\/wp-json\/wp\/v2\/comments?post=38393"}],"version-history":[{"count":2,"href":"https:\/\/www.onecitizendaily.com\/index.php\/wp-json\/wp\/v2\/posts\/38393\/revisions"}],"predecessor-version":[{"id":38398,"href":"https:\/\/www.onecitizendaily.com\/index.php\/wp-json\/wp\/v2\/posts\/38393\/revisions\/38398"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.onecitizendaily.com\/index.php\/wp-json\/wp\/v2\/media\/38396"}],"wp:attachment":[{"href":"https:\/\/www.onecitizendaily.com\/index.php\/wp-json\/wp\/v2\/media?parent=38393"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.onecitizendaily.com\/index.php\/wp-json\/wp\/v2\/categories?post=38393"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.onecitizendaily.com\/index.php\/wp-json\/wp\/v2\/tags?post=38393"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}